Don't be fooled by Search Engine Optimization Guarantee!

Don't be fooled by so-called "optimization guarantees" that sound good in the headlines but have enough small print to be virtually meaningless. Having your web site rank high in the search engines is a science and the rules for search engine optimization (SEO) are always changing.

These companies give true search engine optimization professionals a bad name. So, even if you do not choose us as your website solutions company, we urge you to keep an eye open and stay clear of companies that guarantee #1 positioning.

Nobody can guarantee a top search engine placement, you better be sure you're not trapped by unethical seo services, spam and doorway pages that might jeapordise your website investment. What could appear to be excellent results, could sooner or later get your website penalised or banned by a search engine.

Carefully inspect the all details about the 'no cure, no pay" SEO guarantee. You should also check when the SEO guarantee expires!

The truth is that they are guaranteeing you a #1 position but not necessarily for a keyword that is competitive. For example, it would be easy to get your site to the #1 position in Google for the term Colorless Pink Chocolate.

Due to the volatile nature of search engines there really is no way to guarantee specific rankings in any one particular search engine for any one particular phrase.

To Your Success!

SEO Tactics That will Work for You

For sure, a lot of people who own a website in the internet have heard and know SEO or search engine optimization.

Indeed, knowing what SEO is a good thing but understanding SEO is different. There are heaps of people who don't give some time in understanding SEO, and what they do, is just look for someone to do SEO for them. But there are some people in order to earn quick money, gives loads of misplaced advices, and what really matter to them is earn money. There are some techniques that really work, that this article will tell you.

Beware to people or SEO experts (which they say they are) who tells you that they can get you to be on top rank on Google, that you will be on the first or second page of this particular search engine quickly. Indeed, you wanted to be rank in that particular search engine, but think again, can the so called SEO expert do that. Maybe this so called SEO expert can make you on the top rank in doing some techniques, but techniques that will make your website be banned soon. The techniques that this so called SEO expert can do are by making hidden pages or cloaking, these are some of the favorite ways this people do.

The great way you need to do is attract users and visitors to your website. One of the great ways to do this is by working with other webmasters, make them link with your website or they will add your link to their website.

Looking for websites to link with your website is not that easy, it requires hard work. Great way of learning about SEO and to find other websites to link with yours is communication. Communication plays a big part in this certain field. It is wiser to talk and communicate with other websites by knowing their experiences. You can learn through their experiences. And of course, you have to ask them if they can put a link to your website on theirs.

In order to promote your website, you have to do some communicating to other webmasters and by learning through their experiences.

But you also have to bear in mind that the content of your website has value, make sure that it is original and unique. Having contents with value will make visitors visit your website. You also have to make sure that you can give readers and visitors valuable information, in order to attract them. And another advantage of ensuring the value of your content is that it can encourage other websites to link with yours. These are the tactics that really work; all you have to do is take these tactics into consideration. If you really want your website to be on the top rank, hard work and communication are important.

Another important factor you need to bear in mind is that, being on the top rank takes some time. You really have to focus on the mentioned techniques first, having unique contents, gaining those links, communication, hard work and time; these are the factors you need to consider in order to be on the top rank on search engine results.

About the Author

Article Author Eliza Maledevic from http://www.Jump2top.com, a SEO Company. Know more about Search Engine Optimization at http://www.7seo.com & http://seo.xon.us

A Beginner's Guide to Search Engine Optimization

What is SEO?

SEO stands for Search Engine Optimization. This term is used to explain the marketing technique of developing a website to boost up its chances of being ranked in the top results of a search engine once an appropriate search is undertaken. There are lot many important factors while optimizing a website, which include its content and structure of the website's copy and page design/layout, the HTML meta-tags and the submission process.

What is SEM?

SEM stands for Search engine marketing which provides an effective method of highly targeted visitors to the web site. The search engine marketing pages make available access to the collective understanding of all the top search engine marketing experts with frequently updated articles, links to resources, and announcements of new tools and services.

Why SEO?

SEO is an abbreviation of Search Engine Optimization. This is the process of structuring a web page so that it is found, read, and indexed by search engines in the most effective manner possible.

This makes the site and its content eye-catching, appropriate and observable to search engines and web searchers.

It can happen with your web site if people cannot easily locate it. Traffic volume, if it is not existed at all, slows to a crawl. Potentially valuable customers never even know you are there.

Conclusion:

It's a need to do SEO for your web site as if you wish to increase the traffic volume on your site & get it crawl easily and soon.

Author:

By Shweta Shah

Shweta Shah is working as a web developer at Semaphore Infotech Pvt. Ltd, India. She has more than 6 months Experience in web desgining. You can contact on email: shweta@semaphore-software.com

Why You Should Write Search Engine Friendly Copy

In the early days of the World Wide Web, traffic was king. Just get traffic to your website and hey, you were up and running. With the amazing number of websites now, there is a need to market your website, or optimise it by using search engine optimization techniques.

Getting your site noticed is a challenge. Most web users search for information using search engines. So you need to design your site in such a way to attract the search engine spiders that index your web pages in order for them to be found. So, what is search engine friendly copy?

Well it is not about stuffing your website with target keywords. Indeed, you will probably fall foul of the search engines if you do that. You do need to research your keywords but you need also to write to human beings, not just spiders. There is no point in having a highly ranked website that nobody can understand. Remember that your website has to be user friendly.

First of all, what is your website for? What does it do? What do you want your visitors to do? Do you want them to spend money while they are visiting? Or is it just an information site? This will have an impact on how you compose your copy. Bearing in mind that you are designing your website for humans to interact, it is advisable to plan the style of your written content.

Short paragraphs and bullet points will attract eager eyes, whereas lengthy essays with few breaks will drive people away. If you are selling something, you need to make your site look interesting with many calls to action and not just like an online price list. In conclusion, remember that you are trying to attract the search engines but your website is first and foremost designed for human readers.

As a general rule, any site that is written and designed well for people will be search engine friendly, so do not compromise your message to your human audience simply to make your pages more accessible to search engines. People are your audience.

You may have to pragmatically balance the two needs, but in doing so, never take a decision in favour of search engines. It is pointless getting a high ranking and attracting visitors to pages which do not communicate properly.

Manager at White hat media.A seo and web design agency providing a wide range of services such as web design, seo consultancy, pay per click, email marketing... http://www.whitehatmedia.com

5 Key Steps to Take Advantage of the New Ranking Model on Yahoo

1. Include keywords in your ad (use our Insert Keyword feature).
2. Choose keywords for each ad group carefully.
3. Use ad testing.
4. Use our Excluded Keyword feature to optimize your Advanced match type.
5. Review your current bids and set a campaign budget to meet your business goals.

But Google already apply it on their search rankin algoritme